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The U.S.-based casino operator says it aims to boost the company’s growth and diversify its business beyond gaming.

He is a former International Executive Vice President of Hard Rock, and he is also well-prepared for a new position in the company because he boasts more than 30 years of experience in hotel and game development. Another new person is Michael Daly, who has been appointed as the new vice president of strategy and mergers and acquisitions. Prior to this, he was an executive at GE Capital.

Marco Roca will report to Mark Frissora, president and CEO, while his new colleague Michael Daly will report to Eric Hession, the company’s chief financial officer. In a press release, the company said both appointments should be subject to customary gaming regulatory approval. The new direction the company is aiming for is specifically designed to give opportunities to new growth channels and broaden the company’s horizons, Friso said. As part of its domestic and international expansion initiative, Caesars also aims to develop non-game operations.

CEO Caesars said in a prepared statement that the company should make the most of its significant reduction in balance sheet leverage and its strong free cash flow profile and drive growth across the company. The new addition of Marco Rocca and Michael Daley will breathe fresh air into the company and draw more attention to the domestic and international network expansion that Caesars plans to expand.

Marco Roca will be responsible for all activities related to the pursuit and execution of new markets, and will also strive to increase the productivity of underutilized assets located in high-priority markets such as Las Vegas. An ever-changing industry requires everyone to diversify their assets and ventures with the flexibility they can afford. Caesars is now ready to expand to neighboring businesses as well as core gaming and hospitality businesses.홀짝게임

Caesars’ flagship unit filed for chapter 11 bankruptcy protection and is expected to be out of bankruptcy protection by the end of this year. The company has suffered from funding problems. At the time, there was a $30 billion leverage buyout led by private equity firms Apollo Global Management LLC and TPG Capital Management LLP.

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